How to Choose the Best Digital Agency?
When you hear the phrase ‘digital agency,’ what is the first thing that comes to mind? Digital marketing? SEO? Web design? These associations and the terms that accompany them are indeed accurate. As a general rule, digital agencies provide services focused on enhancing a business’s online presence – in other words, boosting the visibility and…
Gabriela Sokólska
Discover the Power of Xperience by Kentico
As businesses strive to grow and achieve their strategic goals, the value of digital transformation is becoming increasingly clear. It’s now more important than ever to provide customers with an excellent digital experience, which is why comprehensive and integrated DXP platforms are in such high demand. That’s where Xperience by Kentico (XbK) comes in –…
Bogusław Łojewski
Designing E-commerce – What to Keep in Mind?
Security and Consumer Trust Establishing a trustworthy rapport with consumers is essential when designing an e-commerce store. Customers need to feel confident that their personal information will be protected and that they will receive the products they ordered in a timely manner. A well-designed e-commerce site will include several features to build trust and ensure…
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A Diversity of Experience in Service Design
Technology is developing at a phenomenal rate. New research methods enable us to understand our customers better and better. This leads us to improve our evaluation and analysis of products and services. The richness of experience we need to recognize in service design is truly complex and multidimensional. It is useful to look at them…
Jessika Tomczyk
Robotic Process Automation
Robotic process automation, better known as software automation, automates business processes using software robotics. It is governed by structured inputs and business logic that apply technology to automate rudimentary, tedious tasks. RPA is commonly used to mimic repetitive tasks like extracting data, filling out forms, and moving files. Therefore, it is a useful tool for…
How Digital Experience Platforms Work with AI
Digital experience platforms (DXP) are software platforms used by businesses to create and manage digital experiences for their customers. DXPs allow enterprises to use AI to automate the design and delivery of customer experiences, increase efficiency, and improve customer satisfaction. As AI technologies continue to evolve, DXPs are increasingly incorporating AI capabilities into their offerings….
Moosend – New AI-driven Marketing Automation Tool from Sitecore
Greek start-up Moosend was acquired by Sitecore in 2021. What are the main features offered by Moosend platform and why was it purchased by Sitecore? Sitecore Experience Platform supports email campaigns with Email Experience Manager module. Sitecore 8 introduced Engagement Plans, a feature which was totally redeveloped and extended in Sitecore 9 into Marketing Automation…
Konrad Matuk
Faster, Safer and more Effectively — Kentico Xperience in the Real Estate Industry
Dom Development is the largest and one of the most dynamically growing developers in Poland. The group currently operates in Warsaw, Wroclaw, Tricity and Cracow. Its success is primarily the result of constant care for the client, his satisfaction and sense of security in pursuing the dream of owning an apartment. This priority combined with…
Digital Marketing Tools — Top 4 Tips for Successful Implementation
Marketing tools offered as standalone services, as well as marketing tools built into digital experience and CMS systems, present a wide variety of features. What is more, when you look at webpages, prospects and whitepapers of such platforms you may get the impression that marketing platforms are ready to use complete systems that will facilitate…
Multikino – Outstanding, User-friendly, Data-driven Mobile App
Cinema is a comprehensive art. Large-format, moving images and all-encompassing sound occupy 90% of the viewer’s cognitive abilities. And yet one goes to the cinema not only to watch movies. Cinema is not only a moving image with sound. It is the smell of popcorn, twilight, muffled sounds, the softness of the armchairs. In a…
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